Hard Rock Bet, the sports betting and iGaming platform of Hard Rock, is celebrating its one-year anniversary in New Jersey as it reaches a significant milestone: 2,000 casino games available to users on its online platform.
Hard Rock Bet first launched in New Jersey in August 2023 with just under 1,000 casino games
When the re-branded platform launched in New Jersey in August 2023, it did so with just under 1,000 titles. After slower expansion through the end of 2023, Hard Rock Bet has steadily grown throughout 2024.
The 1,500 games milestone was reached in March, and around 100 new games have been added monthly since then to crack the 2,000 games barrier.
A year later, Hard Rock Bet is now one of the top-rated real money gaming platforms in the state, boasting a 4.9-star rating in the App Store and 4.8 stars on Google Play Store.
Since its launch, Hard Rock Bet has added more than 1,500 games across various categories, including online table games like blackjack, roulette, baccarat, craps, video poker, Live Dealer games, and slots.
Casino app features games from 43 providers
Additionally, the platform features games from 43 providers, including Light & Wonder, Elk, IGT, Aristocrat Interactive, Evolution, Playtech, and more. Exclusive titles like Hard Rockin’ Reels and Iron Eagle Power Combo are available as well.
“We’re incredibly proud of the experience we’ve built in just 12 months since launching Hard Rock Bet in New Jersey,” said Grant Williams, Senior Vice President of Casino at Hard Rock Digital, in a news release.
“Players are noticing. It’s not just the 2,000 gaming options from top providers, but also the exclusive experiences we’re providing and the platform’s continued evolution with enhanced promotions, personalization, and complementary omnichannel activations in Atlantic City.”
Hard Rock Bet has integrated new features like the personalized “For You” page and will soon incorporate its Loyalty Rewards program into Unity by Hard Rock, a loyalty initiative that allows users to earn and redeem rewards across the company’s properties worldwide.
Hard Rock also operates sports betting in Arizona, Florida, Indiana, Ohio, Tennessee, and Virginia.
